Iban Rios builds the systems behind sales and marketing work. Today he does AI GTM Engineering at Sesame HR. Before that, he spent seven years running paid media for global brands at Dentsu International and Omnicom/PHD. He also co-founded and led Chat Ergo Bot (2021 to 2023). What links these roles: he treats a business task as a system to design, not as a set of campaigns to run by hand. ibanrios.com is his own website. His other live projects are aiswise.com; validwise.com, which checks sites against EU rules; and geoadsfinder.com, which checks search results and spies on ads. In 2020 he made yometesteoencasa, Spain's first COVID-19 self-test tool.
See also: AISwise, the chat (builds).
Linked from: The Graph Web (authored by), ibanrios.com (authored by), ValidWise (authored by), GeoAdsFinder (authored by), #YoMeTesteoEnCasa (authored by), Chat Ergo Bot (authored by).
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